About Me
Kate Zbrzezny, MBA
I am Marketing Research & Analysis expert with 18 years of experience in designing and executing marketing strategies, to drive business growth using behavioral marketing (BE) techniques.
I partner with CMOs and marketing executives to evaluate and refine marketing initiatives, ensuring they align with how consumers actually think, decide, and buy.
By integrating behavioral insights into your brand positioning, messaging, and customer journey across all marketing touch-points, I help maximize engagement, drive more quality leads, grow sales, conversions, and boost LTV.
Whether you need a fresh perspective on your go-to-market strategy, subscription model, or consumer decision-making pathways, I provide the expertise to turn psychological insights into real business impact.
White Sage Consulting makes your marketing smarter, more effective, and rooted in science!
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